After reading through all of the newest SEO book online, “3 Steps To Search Engine Success” by Suzanne Morrison, I must say that I am actually very impressed with the amount of information in this e book.
First of all, if you own your own website in which you are trying to get traffic to, it is absolutely essential that you understand what SEO is. SEO stands for search engine optimization and is the process of optimizing your web site to pick up free organic visitors from the search engines. It is the key to your long term success in running an online business… so if you don’t know what it is, you need this book!
What this book will do for you is describe in great detail (and in three steps) how to effectively do your keyword research (step 1), optimize your website for the search engines (step 2), and how to optimize your work off your main website by picking up back links and using anchor tags and hyper links (step 3).
The guide comes in PDF format and at just over 50 pages long you won’t find yourself getting lost in lots of tiny detail and technical jargon. In the guide, the author Suzanne Morrison explains how you can get your existing website or a brand new website on the first page of Google.
The first chapter of the book explains exactly what SEO is and how it works. It then goes on to cover keyword research – how to find good keywords from your website using free keyword research tools and how to decide which keywords are the best ones for your website. Next, you get a step by step guide on how to optimize your website for the search engines. You will see exactly where you need to put your keywords on the page to get a good ranking. Finally, the third step of the 3 Steps to Search Engine Success eBook explains how to easily get good backlinks to your website and includes a few methods that most webmasters don’t even know about!
As well as covering the three main steps of SEO, the book tells you how you can easily monitor your progress, check your visitor stats and compare yourself against your competitors. There is also a good section describing all the things that you should AVOID if you want to get a good search engine rank. Knowing exactly what to avoid doing in SEO is important as you don’t want to end up with your website being banned from the search engines, so it is good to see a whole section dedicated to these pitfalls!
Suzanne also implements plenty of graphics to make it easy to follow and understand just what you need to be doing.
I implore you to understand how important the process of choosing the best keywords for your website, optimizing the pages on your website for your chosen keywords and then increasing your search engine ranking by building high quality links back to your website is. Many people have the impression that SEO is a complex and highly technical task as the SEO manuals on the market are often hundreds of pages long and SEO professionals can charge thousands of dollars to optimize your website.
The brand new 3 Steps to Search Engine Success guide proves that you don’t have to be a techie or a marketing whiz to get your website to the top of the search engines. This refreshing SEO guide explains everything you need to know to get a good ranking in plain English.
Overall, the book is straightforward and easy to read and understand, yet still manages to cover all the search engine optimization essentials. There are screenshots and examples throughout the ebook, which make it easier to follow than the majority of SEO guides on the market.
Find out more about the 3 Steps to Search Engine Success here.
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