Search Engine Optimization is also something that may be overlooked by many, especially those brand new to operating a website.
What SEOing does is gives your website presence on the internet. Without it, your home based business would only receive visitors or traffic from the links you have pointing back to your site from all over the internet. With it, you will get loads of free traffic from the search engines, and this is the type of traffic you want to your site, people who are specifically typing in your keywords, and you giving them the exact information they were searching for.
Step 1 for SEO: Take your selected keywords that we covered yesterday and place them right in the title of your web page. Include only your keywords!
Step 2: Add <h1> header tags with your keywords in the body of your text. It will be more optimal for you to add them as far to the top and left of the page as possible. If you’re not sure how to do this or change the title for that matter, it is necessary to know at least a little html code. It’s real simple, so don’t be scared to learn.
Step 3: Bold and italicize your keywords throughout the text of your web page. You want to include your keywords in about 1-3% of your total text. That number works best according to all the research I have done. Any more will be considered spam and junk to the web crawlers, any less they may be looked over.
Step 4: Include your keywords in some of your alt image tags for several pictures on your web page.
Step 5: Add your keywords at the very bottom of your website after your copyright sig.
Step 6: Put out as many quality back links as you can and have those links anchored with your keywords. For example, if I leave a comment on someones blog and my keywords are “real online money making opportunities”, I want those words to be the ‘clickable’ variety. i.e real online money making opportunities.
That’s it! The more back links you have, the higher your site will rank in the engines for your selected keywords, so get your site set up and get busy putting those links out there.
Matt Helphrey